Faisal Mahmud Bappi
Product-Led Growth & Performance Marketing Expert
9+ years of experience in ConsumerTech, AdTech & Web3 Fintech
I'm a product-led growth & performance marketing expert with a successful track record in building, scaling, and exiting technology startups across South Asia.
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Years of Experience
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Influencer Campaigns
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Million Users Acquired
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K $ in GTV Generated
Featured Experience
I've helped companies across South Asia build, scale, and optimize their digital marketing strategies.
General Marketing Manager
Wind App • Dec 2023 - Present
Leading marketing efforts for a decentralized finance Web3 platform featured in Tech Crunch and Tech In Asia.
KEY ACHIEVEMENTS
- Developed B2B email and LinkedIn outreach automation generating 20+ bookings per month.
- Integrated acquisition tools, achieving a 36% cost efficiency on user acquisition.
- Created and managed 2 Web3 communities engaging 800+ active members.
Skills & Proficiencies
With a background in Computer Science & Engineering and 9+ years of experience, I've developed a diverse skill set across design, data, and digital marketing.
Design
Areas of Expertise
Combining aesthetic sensibility with technical precision to create compelling visual experiences.
Tools I Use:
Figma, Sketch, Photoshop, Illustrator, After Effects, Premier Pro, Vinci Resolve, Vectary 3D
Data
Areas of Expertise
Transforming raw data into actionable insights that drive business decisions and marketing strategies.
Tools I Use:
Excel, Google Sheets, Google App Script, Google Locker Studio, Metabase, Firebase, Google Analytics, GCP
Digital Marketing
Areas of Expertise
Leveraging digital channels to reach and engage target audiences, drive conversions, and build brand loyalty.
Tools I Use:
Google/Meta/X Ads, Instantly, Loops, AppsFlyer, Branch, LinkedHelper, CleverTap, Mixpanel, Dripify, Apollo, Zapier, WordPress, Spark AR
What Others Say
Recommendations from past employers and colleagues about my work ethic, skills, and contributions.
I highly recommend Bappi for his exceptional skills and dedication to his work. During his time at Pathao, he proved himself to be a valuable team member, starting off as our first employee at digital marketing & quickly climbing the ranks. His technical knowledge & understanding of the guerrilla marketing were unmatched. He always showed a willingness to learn & improve his skills.
If I can meet someone else who is as reliable as Bappi, I'd consider myself lucky. Bappi is soft-spoken, however, his brain races at the pace of concord planes. It is rare to come across a person who has data, design & digital growth skills in one person. We call him a Growth Ninja.
I've not encountered the mix of humility and hustle that I've seen in Bappi in a long time. I've personally witnessed him go through a company restructure in the middle of a critical fundraise. he's got grit and perseverance by the bucket load. we are proud investors. can't wait to keep working with him.